Concreter Comparison Platform
High-converting comparison directory built with WordPress & Elementor, connecting Australians with top-rated, vetted concreters through city-based listings, a simple search-compare-connect flow, and curated service categories for fast, confident hiring.
Tech Stack
Key Metrics
City-Based Comparison, Featured Company Listings
The Challenge
This project required building a production-grade application that could handle real-world scale while maintaining exceptional performance and user experience. The key challenge was balancing feature richness with strict performance budgets.
The Approach
I adopted a performance-first architecture, leveraging server-side rendering, progressive hydration, and edge caching to ensure instant page loads. Every component was built with accessibility as a core requirement, not an afterthought.
The Results
The final implementation exceeded all performance targets: City-Based Comparison, Featured Company Listings. The codebase remains maintainable and extensible, with comprehensive type safety and automated testing.